How can a trainer, expert or entrepreneur create a seven figure income?
A DIFFERENT PERSPECTIVE FOR TRAINERS
Many trainers and training organizations find it difficult to break out of the traditional delivery framework and grow their income. The cycle of trying to win business, develop courses and deliver sessions repeats itself as they battle to earn a decent income or grow their business.
The reality is that as Trainers and Experts we often spend too much time trying to get business, too much time on development and too much time on administration. All of this reduces our delivery time. We then simply do not have enough earning capacity.
This book will give you a different perspective. It will enable you to concentrate on what you are good at and to show you exactly how this can be turned quickly into a sustainable seven figure income. Not only that but Des McCabe gives you the complete framework (the exact one that he uses) to ensure that you can make it happen.
WHY YOU SHOULD READ THIS BOOK
Des McCabe says ‘Training has been my career and my passion for 30 years. I started as an independent trainer and have worked with hundreds of self-employed trainers and training organizations over the years – many with the common dream of trying to build a secure business and to be successful delivering workshops that they believe in. I have built numerous training businesses from scratch – so I’ve learned a bit along the way!
I have been blessed with incredible opportunities and generosity from people at every stage of my journey so far. I in turn want to try and help many more trainers, experts and entrepreneurs to fulfil their potential – and that is the purpose of Millionaire Trainer. This means helping you to get your initiative, course or product ‘out there’ in the most effective, enjoyable and financially beneficial way possible.’
In Chapters 2 and 3 Des explains the Licensing Secret which very, very few people use simply because they don’t know about it or how to do it. It is by far the most effective and easiest approach for the independent trainer, expert, consultant, small business, charity – in fact any organisation which is keen to build their business fast.
And then in Chapters 4-10 he sets out step by step for you the Millionaire Trainer Framework for this is where he can add the greatest value to the work that you do. And this isn’t just for independent consultants or businesses. Chapter 8 for example, is dedicated to showing you how the Millionaire Training Framework can help Charities, Non-profits and Voluntary Organizations also.
A PERSONAL DEVELOPMENT BOOK & A BUSINESS TRAINING MANUAL
Des says ‘There are a few questions that I will ask as we go through this book for this is also a personal development book and a business training manual. The material in the Millionaire Trainer Framework is a readymade template for your success – so please extract every piece of value that you can. Try and reflect on the questions from your own situation and start to build your Millionaire Trainer mind-set from the outset. Sit quietly (with a cup of coffee perhaps) and focus on making each chapter real for you. Enjoy the process!
You are about to see your business, your ideas, your skills and your future in a whole new light – one that can give you the recognition, income and security that you require. If you follow this Millionaire Trainer Framework and copy my steps you will create an amazing business.’
EXPLORE THE POSSIBILITIES – a FREE coaching session!
After you’ve read the book, if you would like to chat through some of the possibilities for you or your organization then Des McCabe is happy to have a one to one Skype call for 30 minutes. You can discuss your business, explore options and ask him any questions.
Places are limited so click on the Meeting Planner and book your free coaching session here
Some of the Benefits of Licensing
- Licensees pay up front in return for an exclusive area/arrangement
- Builds national/international coverage for your business quickly.
- No need to recruit staff or open new offices.
- Ongoing promotion for your course or service.
- Creates additional and growing income stream(s).
- Builds your brand quickly and professionally.
- Fast delivery time - license structures can be up and running within 3 months.
- Repeat license AND income fees - year after year!!
The perfect introduction to Licensing! A superb resource packed with practical exercises to help you explore the opportunity for your organisation. Usually £19.95 - Web price just £9.95 with immediate online delivery (Limited Offer)
Download the MILLIONAIRE
TRAINER book for FREE!
Click here - no email address required
C O N T E N T S
PART 1 – Learning about Licensing
Learning about Licensing
Building Diversiton with Licensees
Sharing our Licensing experience
What our clients say...
Benefits of Licensing
What's the difference between Licensing and Franchising?
EXERCISE - Could Licensing help you?
PART 2 – How you can benefit from Licensing
Are you serious about growing your business or organisation?
EXERCISE – Check your credentials
EXERCISE - Your overall business strategy
Revenue streams from licensing
EXERCISE – Identify potential income streams from your course
PART 3 – Your Licensee Business Model
Every license arrangement is designed differently
Creating your licensing strategy and plan
EXERCISE - Designing your business model
Types of Licenses
Geographical areas, fees and earnings
EXERCISE - Building a profitable license model
PART 4 – Packaging your Training Course
About your Training Course
What are the key criteria for a successful product or service to license?
EXERCISE - The importance of the right Title for your course
Design a brilliant training course!
EXERCISE – Your delivery format
Professional packaging and presentation
EXERCISE – Your course packaging
EXERCISE – Related services for your course
EXERCISE - How to test your license idea
PART 5 – Finding and Recruiting Licensees
Your License offer
What makes a successful licensee?
Writing your license package – presenting all of the important information
Interviewing and selecting Licensees
Recruiting your licensees
Diversiton is the leader in the licensing of training materials & courses. Des McCabe and his Licensing team work with individuals and organisations all over the world helping to generate revenue and build training, education, consultancy and coaching businesses.
We provide a flexible, highly cost effective and proven range of support options - all designed to ensure that you develop a successful, professional and profitable Licensing programme quickly. We work with training organisations, international companies, community groups and independent trainers.